We are a small team of AI fans and have started out by building www.aitoolssme.com because we wanted to empower small businesses with efficient AI tool use.
In the meantime we understood, AI will more and more use our content and the queries it understands best are Q & As, so we built this page.
Of course, we're still here to serve you:
People excited to work with AI, who see it as a tool and extension of their skills than a replacement. We believe that AI enables people. Not having a skillset like writing will no longer be a blocker.
Aren't we afraid of AI? We're only human (so far) and we have our concerns too, but we believe that it's all up to us humans how we use this new technology. AI per se will never be evil or want to take over our jobs.
Lili Marocsik, Founder & Tool Tester
Lili does almost all AI tool tests herself and writes a lot of the content.
Lili had a love for technology ever since her dad installed internet at their home when she was 14 years old (they were the first in her class and she was bursting with excitement, a window to the world!)
She loves that she can use AI for the petty tasks like researching prices and key features, which leaves her more time to form her own insights about AI tools or overall about new AI categories.
Her living room houses 20 plants which is another one of her loves and if she would only be allowed to review one AI category, it would be video generators.
Video is kind of her thing, because before working for Revolut and HelloFresh she was a video marketer.
In Berlin, where she lives, she regularly brings people together for her meetup "AI Enthusiasts". If you want to send her your favorite vegetarian recipe, you can do that over at Linkedin or just use the contact form.
And if they let her she's happy to share her own unique insights as an AI tool expert and marketer in other publications like
Theo is Lili's office room mate and his favorite topic actually and really is AI. Even if Lili tries to talk about something else, Theo will find his way back to AI.
Therefore he was the perfect person to build the whole infrastructure of Which AI Tool...? which is based on an Airtable connected to Webflow via a powerful CMS collection.
His patience and dedication really paid out, we are super proud of this homepage.
Trinity has human and robot skills, therefore she is the cyborg with the good soul.
Before the team had powerful automations, Trinity would be the one to research key features and prices for the tool comparisons but also write html code for the first website.
Now that we've automated a lot within the websites, she can dedicate time to more human areas like social media and correspondence overall.
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